Case
Games & Interactivity

Reflection Tool

A Small Tool for a Greater Purpose

2023

A Small Tool for a Greater Purpose

The LEGO Foundation is working to promote learning through play. Scientific research shows that play is fundamental to children's positive development and their ability to develop the skills they will need in the future.

Unfortunately, play is at risk! Increasing “schoolification” is weeding out play in the early years and in schools, there is increased focus on knowledge retention and prepping for standardised testing from a very young age. As Rane Willerslev says in "Tænk Vildt!": "The whole idea of a perfect score is destructive to creativity and learning. That no errors equal excellence when teaching complicated and important questions."

Team

Majken Sofie Bøndergaard Jakobsen

Senior Project Manager

Manees Joakim Newton Nør

Chief Commercial Officer

Mie Holm

Senior UX Designer

Kasper Schou-Jensen

Creative Technologist

Ádám Molnár

Creative Technologist

Flemming Westberg

Senior Frontend Developer

Mads Brodt Nielsen

Frontend Lead

Frederik Buus Sauer

Lead Developer

Kristoffer Rath Hansen

Backend PHP Developer

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Contact

Manees Joakim Newton Nør

Chief Commercial Officer

Thomas Schmidt

Director of MarTech

Caroline Madsen

Client Director & Studio Manager

Other work

The LEGO Foundation

Releasing Superpowers

Andel Energi

Game as a Communication Platform

DR Ramasjang

What Can You Learn From a Four-Year-Old?

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